Product of the year - Optifog anti-fog lenses

Can we call 'em or what?  This blog has written before about Optifog anti-fog lenses and how much we love them. 

Now, Canadian consumers have proven us right and voted Optifog lenses the product of the year in the personal comfort category.

Apart form the fact that Optifog lenses work so well (you can hold them up to a steaming cup of coffee and they won't fog up) they have a hilarious advertising campaign.

Read the press release announcing Optifog as the winner here.  Here are some interesting facts and stats about foggy lenses from the press release:

Over half (52 per cent) of survey respondents admitted that they had experienced an embarrassing – and potentially dangerous – moment when their glasses have fogged. This includes walking into something (27 per cent), failing to recognize a familiar face (21 per cent) and tripping or falling down due to foggy lenses (14 per cent). Despite still needing to see, 33 per cent of respondents have removed their glasses while walking due to their lenses fogging up, while 19 per cent did so while working.

Finding a solution to foggy lenses is critical to continued safety and productivity, no matter the activity.  “Fog can be a problem for glasses wearers year-round. Foggy lenses can occur when drinking a hot beverage or even working, especially in jobs where safety or precision are important, such as a surgeon wearing a mask,” said Dr. Lawrence MacAulay, of Armstrong Optometry in Armstrong, B.C.  “Initial consumer feedback about Optifog™ has been incredible. It’s given glasses wearers a new found freedom; they love being able to see clearly without worrying about fog.” 

Optifog has been quite popular in the few months that we have carried it at our Vancouver optometry clinic.  Patients seem satisfied and they are exited to konw that there is an option for them to avoid those embarassing moments when their lenses fog up while on a date, with colleagues at work or in any number of situations.  In a city like Vancouver, where it is usually cold outside and warm inside, fog is a daily battle.

Foggy lenses can lead to some very embarrassing moments.

Foggy lenses are a major irritation. Fog happens all the time and it is a pet peeve of many eyeglasses wearers.  Walking into a restaurant when its cool outside can fog your lenses and make you look and feel like a nerd if you are with someone you are trying to impress. In the summer time the same thing happens when you leave the restaurant for the warm outdoors.

Ever go for a jog in your glasses? The heat from your body will fog your lenses and might cause you to trip, fall or step in something gross.

If you are a cook, if you use a dish-washing machine, heck if you wear glasses period, you have felt the interference of fog. That's why Optifog lenses are so great. They actually work exceptionally well and they stop the fog just as advertised.  You can hold them right up to a humidifier spewing steam and they will stay totally clear.  In my opinion, they are the best recent advance in lens technology because thye effectively solve a common, irritating every-day problem.

They also have a really funny advertising campaign. Check out these three short commercials featuring some embarrassing foggy moments.

Cool new technology from the Las Vegas Vision Expo

Lots of new and exciting new technology was launched at the Las Vegas Vision Expo last weekend.  I was there and my personal favorite is "Opti-Fog" lenses from Essilor.  These are the first lenses (as far as I know) that do not fog up! 

Fog irritates glasses wearers in a number of situations.  And in Canada it is often a daily bother.  When you are going from the cold outdoors to the warm indoors your lenses fog up.  When you are sipping a hot beverage, the steam from the cup fogs up your lenses.  And you can probably think of a few more situations where foggy lenses make you mad.

But no more!  I love science.

The anti-fog technology is a lens coating that is activated by a spray.  You need to treat your Opti-Fog lenses with the spray every couple of weeks and fog will never bother you again.